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Tuesday, November 20, 2012

Publishing Industry


ndustry*Statistics in the publishing industry     - US: ± 300.000 books, ± 2.700 companies, revenue of  $ 25 cardinal     - The Netherlands: ± 40.000 books, ± 100 companies. (source: Hoovers.com, 2011) *Publishing market - Large independents: Pearson PLC (US), McGraw-Hill (US), De Bezige Bij (NL) and Lemniscaat (NL) - Conglomerates: HarperCollins (NewsCorp, US), Random House (Bertelsmann AG, DE), amazon (US), Telegraaf Media Groep (NL) and PCM Uitgeverij (PCM, NL) Dit ^ female childchien een slide met plaatjes van die uitgeverijen...?

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*Conglomerates’ role in practice     -pursuing rents     -stop the diversion of profits     -changes in role of conglomerates over years *Conglomerates’ role in practice     -vertical integration     -upstream/downstrem     -horizontal integration *Authors place in practice -Supposed weak position authors in contracts -Ministry of jurist The Netherlands -CPB (2011): Economic arguments for the preliminary design of authors’ contract royalties *First offer     -Making sole(a) contracts terminable     -Lower initial rewarding, later higher rewarding     -Exclusive long-term contracts *Second proposition     -More pecuniary rewarding system for authors     -Author yields go up     -Fixed rates for certain product Our initial plan was to introduce a successful writer and pull to you how contracts concerning the publishing of his or her books went down. However, not that much information was procurable on specific famous authors. We wouldn’t have to notify you about J.K. Rowling getting her manuscripts declined over and over again as an example of incomplete contracts, just as publishers at diametrical companies that couldn’t know what a success they were going to miss out on. During our search however, we found a governmental proposition to alter authorship and contract law from the CPB to the Dutch Ministry of evaluator called: ‘Economic arguments for the preliminary design of...

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