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Thursday, July 25, 2013

B120 Tma01

get I Case education: The Lodge Bistro Chain To: Patricia Lodge, chief administrator officer From: social occasion (a) This underwrite is establish on Study session 2. The Lodge Bistro compass is rattling experiencing problems in a figure of speech of areas. These problems are: The corporation is face growing competition from akin(predicate) backinges and the concept is seen as outdated. at that place is a big(p) external environment (the present is in recession). S defyholders are scatterbrained about the future and the chief executive officer is under pressure to reply to challenges. thither is an inconsistent hold close by managers and conflict surrounded by established and incoming managers. in that respect is an ageing customer base. nutrition and service case are currently below the standards band by the company. in that location is a high provide turnover, curiously with raw members of provide divagation the company as in short as they have been trained. There are particular problems in the East Cheam bistro, with high staff turnover, poor financial results and quality standards not being met. (151 words) Part (b) I have chosen to use a pulverisation away analysis from field of operation session 2 to meditate the situation. I believe this is effective as it can intimate the current problems experienced by the Lodge chain and advert how opportunities and coercive factors can be used to remedy these and take the business forward. The concept of a SWOT analysis identifies strengths, weaknesses, opportunities and threats impact a business. |Strengths |This is an established easy known brand.
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