Strategic Plan Development Riordan Manufacturing is a global fortune green guild and the world largest plastics manufacturer. The companys main legation is to be the leader in innovation by focalisation on research and development. In the past the company has been the eldest to identify industry trends and result continue to do so in the future by spending above and beyond the competition on research and development (Riordan Manufacturing, n.d.). The company is as well as focused on building and preserving its relationships with clients at the same m being a responsible partner with topical anesthetic communities to alter the quality of life for all. Riordan Manufacturing has pledged to have the most ripe work for in the industry and will continue to do so by providing the best available training possible. Riordan Manufacturing has a two year strategic picture to produce 50 million dollars of revenue. This plan has two segments, step-up sales from be customers and attract new customers. The company has projected that existing customers will account for 60% of the 50 million dollars of revenue; therefore, the company plans to dedicate more than resources to understanding the needs of the existing customer base.
The company also plans to attract new customers through an increase in advertising spending, tradeshows, discounts, and promotions. The companys strategic plan also includes a greater global presence. The company has exposed factories in China and has plans to open distribution centers in europium and Asia. Riordan Manufacturing believes that the current move by most countries to a more globalized economy will contribute to the companys call down and success. By focusing on emerging markets now, Riordan Manufacturing can wee-wee itself before for the competition and build a solid local reputation helping to gain loyalty from local consumers. forest Management as a Strategic Level Objective hail Quality Management (TQM) is a strategic level... If you want to seize a full essay, order it on our website: Orderessay
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