UNIVERSITY OF SUNDERLAND BUSINESS MANAGEMENT PRINCIPLES OF MARKETING ASSIGNMENT FEBRUARY 2012 CONTENTS INTRODUCTION problem 1A labor movement 1B labour 2A TASK 2B TASK 2C TASK 2D TASK 3A TASK 3B TASK 3C TASK 3D TASK 3E TASK 4A TASK 4B TASK 4C foliate 1-3 summon PAGE 4 5 PAGE 6 PAGE PAGE 6 7 PAGES 7 - 8 PAGE PAGE PAGE PAGE PAGE PAGE PAGE 9 9 10 11 12 13 14 Page 1 STU 31191 Task 1 1A - let on the main elements of the marketing transit and explain if/how you think Portakabin usance these elements. Marketing in its simpliest terms describes the process of sellers attracting buyers in a market environment to create value. The goods or service organism exchanged will satisfy the needs and wants of the consumer or client. It involves research, communication, pricing, furtherance and service. Marketing evolves out of the primitive system of early bartering where exchnages dramatise place with surplus Of produce. Money was later introduced and so the gradation of trade expanded to create value for goods sold. The needs and wants of the customer or consumer is of paramount importance to suppliers when they are creating products for the marketplace.

The marketer in satisfying the needs and wants of the buyer has to place specific speech pattern on how the purchaser will react when the produt is bought. The value created essential be beneficial to both the purchaser and the supplier and propitiation essential be on both sides. In duscussing the gaucherie as it relates to the company Portakabin, we will take a instruct look at the main elements of any marketing process and some simple definitions are senior high schoollighted below: PRICE The scathe is the highest amount that the customer will pay for the product. An nerve must be sure that the price is not too high oe too low. The companys income will be ultimately affected. New companies in the marketplace will ultimately breakeven. PAGE 2 STU31191 point of intersection Product is the goods or service you are selling to the customer. The organisation needs to have a... If you want to get a broad essay, order it on our website:
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